Sr. SEO & AEO Copywriter

Accountabilities

• Create and publish SEO- and AEO-focused content end to end, including solution pages, landing pages, guides, keyword-cluster pages, and content refreshes.

• Translate keyword clusters, search intent, audience needs, and business priorities into clear, useful, and well-researched content.

• Use AI-powered tools such as AirOps, ChatGPT, Claude, or similar platforms for research, outlining, and drafting while applying human judgment to ensure accuracy, originality, voice, and factual quality.

• Optimize existing content using performance data from tools such as Google Search Console and Google Analytics, identifying opportunities to rewrite, consolidate, or improve pages.

• Apply on-page SEO best practices, including headings, metadata, internal linking, schema markup, page structure, and basic SERP analysis.

• Research competitors, benchmarks, content gaps, and emerging opportunities to strengthen the organic content strategy.

• Own and maintain the editorial calendar and publishing cadence, providing clean, development-ready handoffs to the WordPress developer.

• Help establish scalable content processes, editorial standards, and workflows that support consistent production and continuous improvement.

• Collaborate closely with the SEO & AEO Manager and development stakeholders to align content execution with broader organic-growth objectives.

Requirements

• At least 5 years of professional copywriting or content-writing experience, including 3+ years producing SEO-focused content in an SEO copywriter or similar role.

• A portfolio of published work demonstrating strong writing ability and evidence of contributing to organic traffic growth.

• Proven ability to turn keyword clusters and search intent into well-researched, engaging, publish-ready content.

• Strong understanding of on-page SEO, including headings, metadata, internal linking, schema, page structure, search intent, and basic SERP analysis.

• Hands-on experience with AI-assisted content workflows, using AI tools to improve research and productivity while maintaining high standards for originality, accuracy, tone, and fact-checking.

• Experience managing a consistent publishing cadence and preparing clear, accurate handoffs for developers.

• Near-native or native-level English proficiency, with C2-level written and spoken English required for communicating with U.S. and international audiences.

• Strong understanding of audience needs, customer pain points, search behavior, and content designed to serve different stages of the user journey.

• Highly organized and autonomous, with the ability to create processes, prioritize work, and deliver consistently without constant supervision.

• Strong communication and collaboration skills, particularly when working with SEO, content, and technical stakeholders.

• Comfortable working with modern SEO, analytics, AI, and content-production tools.

• Experience with WordPress and/or familiarity with content management workflows is advantageous.

Benefits

• 100% remote work.

• Competitive compensation benchmarked against the LATAM SEO and digital marketing market.

• Compensation reviews every six months.

• Performance-based bonuses.

• Comprehensive global health insurance, including medical, dental, vision, mental health, and routine care.

• Paid holidays, vacation, sick leave, and family care days.

• Family-friendly policies, including parental leave and flexible support.

• Professional growth and continuous-learning opportunities.

• Opportunity to work with modern SEO, AI, analytics, and content tools.

• Chance to help build an in-house SEO and content function from the ground up.

• A culture focused on ownership, growth, well-being, and continuous learning.

• Fully distributed, international working environment.