Sr. Lead Product Owner

Accountabilities

• Own the vision, strategy, roadmap, and business performance of a portfolio of automotive dealership services.

• Define service offerings, including scope, service levels, packaging, and pricing recommendations, ensuring they meet dealership needs and business objectives.

• Represent the voice of the dealer by translating operational challenges and customer expectations into clear priorities for product, sales, and delivery teams.

• Increase adoption of existing services across the Canadian dealership market by identifying growth opportunities and implementing effective strategies.

• Establish best practices for dealership operations, including lead response, customer follow-up, appointment scheduling, show rates, sales handoffs, and customer retention.

• Identify opportunities to apply AI-powered solutions, including intelligent chat, voice assistants, predictive lead scoring, and automated follow-ups, to improve dealer and shopper outcomes.

• Determine where automation can improve efficiency and conversion while preserving the human interactions that are essential to the customer experience.

• Collaborate with AI and data science teams to define requirements, validate results, measure impact, and scale successful solutions.

• Develop business cases and go-to-market plans for new services that address dealership needs and replace or complement services currently purchased from third-party providers.

• Design service delivery models in partnership with internal teams and external providers, pilot new offerings with early adopters, measure results, and lead broader rollouts.

• Enable sales teams with compelling positioning, pitch materials, return-on-investment narratives, competitive insights, and supporting commercial resources.

• Establish onboarding processes, delivery playbooks, and quality standards to ensure consistent service implementation and performance.

• Coordinate cross-functional initiatives involving engineering, AI and data science, UX, marketing, sales, and service delivery teams.

• Lead through influence, align priorities across teams without direct reporting authority, and ensure product roadmaps support the broader dealer technology ecosystem.

• Maintain reliable service operations and responsive support processes, proactively addressing service quality issues that could affect dealer satisfaction or retention.

• Define and monitor key performance indicators, including service adoption, recurring revenue, dealer retention, appointments, show rates, sales outcomes, and campaign return on investment.

• Build strong relationships with dealerships, internal stakeholders, and business partners while communicating progress, results, opportunities, and risks to leadership.

Requirements:

• At least seven years of experience in dealership operations or a dealer-facing role, such as Business Development Center (BDC) Manager, Finance and Insurance (F&I) or Business Manager, Service Manager, General Manager, or dealer performance consultant.

• Hands-on expertise in at least one of the following areas: BDC operations, F&I, service operations, or customer retention, with a working understanding of the others.

• Demonstrated success launching or growing a service sold to automotive dealerships, or improving the performance of a dealership department through measurable results.

• Strong understanding of Canadian automotive retail, dealership economics, operational workflows, customer acquisition, and retention drivers.

• Ability to develop clear, credible business cases and assess the commercial potential and operational impact of new services.

• Experience owning product or service strategy, driving adoption, defining roadmaps, or managing commercial performance in a dealership or dealer-facing environment.

• Confidence using dealer Customer Relationship Management (CRM) and Dealer Management System (DMS) tools.

• Practical experience applying AI and automation tools in dealership operations or dealer-facing services, with the ability to define business requirements and evaluate outcomes without needing to develop the technology.

• Strong understanding of customer journeys, lead conversion, appointment generation, sales processes, and post-sale customer engagement.

• Proven ability to collaborate across sales, product, technology, marketing, and service delivery teams while influencing stakeholders without direct authority.

• Excellent communication, interpersonal, organizational, and problem-solving skills, with the ability to work independently and manage competing priorities.

• Fluency in both French and English, as the role requires bilingual communication.

• A strategic, commercially minded, and results-oriented approach, with a strong focus on dealer success, customer experience, and measurable business outcomes.

• A technical or coding background is not required; practical dealership expertise and commercial product ownership are the primary priorities.

Benefits:

• Base salary: $156,400–$195,500 per year.

• Employment type: Full-time, regular position.

• Work arrangement: Remote, with candidates required to reside in the Montreal or Quebec City area. On-site interviews may be required.

• Healthcare coverage: Medical, dental, and vision plans.

• Home office support: New-hire stipend to help set up a home office.

• Paid time off: Generous paid time off (PTO).

• Additional paid days: Paid holidays, a floating holiday, a volunteer day, and a recharge day.

• Potential additional compensation: Certain roles may be eligible for bonus and/or equity programs, depending on the position and level.

• Career impact: Opportunity to shape automotive retail services, influence AI-powered customer engagement, and drive measurable business growth across the Canadian market.

• Cross-functional collaboration: Work with teams across product, sales, marketing, engineering, AI, data science, and service delivery.

• Compensation considerations: Final base salary is determined by factors such as skills and experience. Eligibility for additional compensation depends on the specific role and applicable terms.