At NXP, we enable secure connections for a smarter world. Within Secure Transactions and Interfaces, our technologies power some of the most trusted digital experiences in the market, from mobile wallets and secure payments to digital identity, eSIM/eUICC, NFC infrastructure, and secure embedded transactions.
Our solutions are embedded in high-volume devices and ecosystems used globally, helping customers deliver trusted, convenient, and secure interactions across mobile, IoT, retail, and connected device markets.
Position Overview
We are seeking an accomplished, customer-focused Product Manager / Product Marketing Manager to help shape the future of secure mobile experiences in China, one of the world’s most dynamic and influential technology markets.
Based in China, you will act as a key connection between Chinese mobile device manufacturers, local customer-facing teams, the worldwide Mobile marketing organization and global Product Management. You will bring a deep understanding of local customer priorities, use cases, decision criteria, competitive dynamics, and ecosystem developments into product definition and roadmap discussions.
You will be a strong contributor to product definition, differentiation, positioning and value creation. A major part of the role will be translating global product technical capabilities into compelling, locally relevant value propositions and adapting product collateral to the specific expectations of Chinese OEMs.
Key Responsibilities
China Market and Customer Insight
· Develop a deep understanding of Chinese mobile OEM priorities, product architectures, use cases, purchasing criteria, ecosystem requirements, and technology roadmaps.
· Build trusted relationships with customers and local teams to uncover current requirements, emerging needs, and new growth opportunities.
· Structure local customer feedback and distinguish strategic product requirements from customer-specific requests.
· Identify market trends, competitive movements, ecosystem changes, and potential opportunities for differentiation.
· Convert fragmented market and customer inputs into clear, actionable insights for global Product Management and the Mobile Market Segment organization.
· Build and extend a strong network with key customers, ecosystem partners, sales teams, technical support teams, and internal stakeholders. Leverage and strengthen existing customer relationships through close collaboration with local Sales, Marketing and Mobile marketing teams.
Contribution to Product Definition and Roadmap
· Represent China market requirements in product-definition and roadmap discussions.
· Translate Chinese OEM needs, use cases, system constraints, and decision criteria into structured product requirements.
· Work with global Product Managers, system architects, R&D, and customer application support teams to assess the relevance, scalability, and potential business value of local requirements.
· Contribute to feature prioritization by articulating customer value, competitive impact, market potential, and urgency.
· Identify common requirements across Chinese customers that could become platform capabilities or differentiated product features.
· Challenge global assumptions when local market evidence points to different customer priorities or value drivers.
· Provide input to product business cases through local market knowledge, customer evidence, and competitive insight.
· Maintain transparency with local stakeholders regarding product priorities, trade-offs, and roadmap direction.
Value Creation and Product Positioning
· Develop a clear understanding of how NXP products create value for Chinese mobile OEMs.
· Translate technical features into customer-relevant benefits, use cases, and business value.
· Adapt global value propositions to reflect the architectures, priorities, terminology, and decision criteria of Chinese customers.
· Identify which product capabilities should be emphasized for different customer profiles and use cases.
· Develop differentiated positioning based on customer needs, competitive alternatives, and NXP’s technical strengths.
· Provide structured feedback to global Product Management and Marketing when existing positioning does not adequately address the China market.
· Contribute to the definition of use cases and positioning for NFC wallet, embedded secure element, eUICC, secure transactions, and related mobile solutions.
· Help turn technical differentiation into clear reasons for customers to adopt and promote NXP solutions.
China-Tailored Product Collateral
· Adapt global product presentations, product briefs, sales-enablement materials, and customer-facing messaging for the Chinese market.
· Ensure that collateral reflects local OEM use cases, customer concerns, terminology, system architectures, and competitive context.
· Create locally relevant customer stories, use-case narratives, product comparisons, and value-proposition materials.
· Work with global Product Management, Marketing, customer application support, and local customer-facing teams to maintain technical accuracy and message consistency.
· Identify gaps in existing collateral and propose new content required to support local customer engagements.
· Support the preparation of customer workshops, product demonstrations, technical presentations, and product launch activities.
· Ensure that local adaptations remain aligned with global product strategy and positioning while being credible and effective in China.
· Capture feedback on collateral effectiveness and use it to continuously improve messaging and sales enablement.
Cross-Functional Collaboration
· Act as a bridge between Chinese customers and local teams, global Product Management, the worldwide Mobile Market Segment organization, R&D, system architecture, Marketing, Sales and customer application support.
· Establish an effective flow of information from China into global product discussions and from global Product Management back to local stakeholders.
· Collaborate with local Sales and RMM teams while maintaining a balanced, product-oriented view of customer and market priorities.
· Bring clarity and structure when local customer requests, short-term opportunities, and long-term product strategy compete for priority.
· Facilitate alignment on customer value, product differentiation, technical feasibility, and roadmap relevance.
· Build alignment and influence decisions across global and local cross-functional teams without direct authority.
· Support customer engagements in which both technical depth and business positioning are required.
· Help ensure that commitments to customers remain aligned with agreed product direction and organizational priorities.
Market and Competitive Intelligence
· Monitor relevant competitors, alternative solutions, technology developments, and changing customer expectations in China.
· Analyze how competitors position their solutions and which value propositions are effective with Chinese OEMs.
· Identify product gaps, differentiation opportunities, emerging use cases, and potential market threats.
· Provide regular, structured market and competitive input to Product Management and the Mobile Market Segment organization.
· Connect market evidence to recommendations on product definition, positioning, collateral, and customer engagement.
· Help assess whether a requirement is specific to one customer or indicative of a broader market opportunity.
Your Profile
Experience
· 7+ years of experience in product management, product marketing, system engineering, application engineering, solution architecture or a customer-facing technical role.
· Experience working with mobile device manufacturers, semiconductor products, embedded systems, secure solutions, connectivity, payments, identity or related technology ecosystems.
· Demonstrated experience translating customer requirements and technical capabilities into differentiated value propositions.
· Experience developing or adapting customer-facing product collateral, presentations, messaging or sales-enablement materials.
· Strong knowledge of the Chinese mobile market and experience building relationships with Chinese OEMs are strongly preferred.
· Experience collaborating across local and global organizations.
Technical Background
· Bachelor’s or Master’s degree in Electrical Engineering, Computer Engineering, Embedded Systems, Computer Science, Microelectronics, or a related technical field or equivalent relevant experience.
· Strong understanding of semiconductor, embedded hardware/software, or system-level product development.
· Knowledge of one or more of the following is highly valuable:
· NFC and contactless systems
· Embedded secure elements
· eSIM
· Mobile wallet architectures
· Secure transactions
· Mobile-device architectures
· Identity or payment ecosystems
· Ability to understand technical product capabilities and translate them into customer and business value.
Skills and Mindset
· Strong customer orientation and understanding of local market dynamics.
· Excellent ability to translate between technical, commercial, and customer perspectives.
· Strong value-creation and product-positioning mindset.
· Structured analytical skills and ability to convert multiple customer inputs into clear recommendations.
· Ability to distinguish scalable market requirements from isolated requests.
· Clear communication, presentation, and storytelling skills.
· Ability to create compelling customer-facing messages from complex technical content.
· Collaborative approach combined with confidence to challenge assumptions constructively.
· Ability to influence global and local stakeholders without direct authority.
· Entrepreneurial, proactive, and solution-oriented mindset.
· Fluency in Mandarin Chinese and strong professional English, with the ability to communicate confidently across local and global teams.
What We Offer
· A visible, strategic role serving as the voice of China’s mobile market and connecting leading Chinese OEMs, local customer-facing teams and global Product Management.
· Meaningful influence on product definition, roadmap priorities, value propositions, and China-specific product positioning, with the opportunity to turn customer insight into global product impact.
· Exposure to secure mobile wallet, embedded secure element, eSIM/eUICC, NFC, and secure transaction solutions deployed in global device ecosystems.
· Opportunities to engage with leading Chinese mobile device manufacturers, ecosystem partners, Sales, Marketing, R&D, system architecture, and customer application support teams.
· An inclusive, collaborative international environment that values customer insight, technical depth, initiative, continuous learning, structured thinking and measurable business impact.
· The opportunity to help shape trusted digital transactions and secure mobile experiences across China and global mobile ecosystems.
Location of Vacancy
China, with opportunities in Shenzhen, Beijing, or Shanghai.
Job Grade
G5
More information about NXP in Greater China...
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