Sales Insights and Category Manager

Accountabilities:

• Develop and implement insight-led category strategies across assortment, pricing, promotions, distribution, merchandising, and shopper experience to support sustainable growth for the business, retail partners, and consumers.
• Integrate syndicated market data, retailer performance information, loyalty insights, and consumer and shopper research to monitor results, conduct customer deep dives, identify risks, and uncover commercial opportunities.
• Translate analytical findings into clear, actionable recommendations that inform customer strategies, category development plans, and business growth initiatives.
• Serve as the internal expert on retail customers, channels, category dynamics, and shopper needs, ensuring these insights inform brand plans and commercial priorities.
• Collaborate with Sales, Marketing, Consumer Insights, Finance, Supply Chain, and leadership teams to align category strategies with business objectives and customer requirements.
• Advise Marketing and Innovation teams on category trends, shopper demand, assortment roles, retailer priorities, and shelf placement to strengthen the commercial potential of new products.
• Develop compelling, visually engaging selling stories and presentations for category reviews, joint business planning sessions, customer meetings, and internal leadership updates.
• Build consultative relationships with retail partners and internal account teams, using objective category insights to influence decisions and establish credibility as a trusted growth partner.
• Coordinate with external data providers and relevant stakeholders to ensure access to useful market intelligence and reliable analytical inputs.
• Manage multiple projects and stakeholder relationships while maintaining high standards of analytical quality, communication, and execution.

Requirements:

• Bachelor’s degree in Business Administration, Marketing, or a related field.
• At least five years of experience in category management, data analytics, or a related discipline, preferably within the consumer packaged goods (CPG) industry.
• Strong analytical capabilities and experience interpreting market, retailer, consumer, and shopper data to identify business opportunities.
• Proficiency with data analysis platforms and tools such as Nielsen, IRI, Scintilla, Numerator, and Microsoft Excel.
• Experience with space management and assortment planning tools is preferred.
• Excellent communication and presentation skills, including the ability to transform complex analysis into persuasive, accessible business narratives.
• Strong influencing, negotiation, and relationship-building abilities, with confidence engaging internal stakeholders and retail partners.
• Demonstrated ability to manage multiple projects, competing priorities, and diverse stakeholder groups in a fast-paced environment.
• A collaborative, commercially minded approach, with the ability to connect data-driven insights to practical category strategies and measurable business outcomes.
• Willingness to travel approximately 25% of the time.
• Candidates based in or near Minneapolis, Bentonville, Tampa/Orlando, or New Jersey are preferred; the role is remote within the United States.

Benefits:

• Comprehensive insurance coverage, including health, dental, disability, and life insurance.
• 401(k) retirement plan with a 5% company match, plus an additional 4% after the first year.
• Flexible Spending Account (FSA) and Dependent Care Account options.
• Three weeks of paid vacation annually.
• 10 company holidays and three floating holidays.
• Three paid volunteer days to support community involvement.
• Primary and secondary parental leave.
• Learning and development reimbursement.
• Remote work arrangement offering flexibility.
• Opportunities to collaborate with cross-functional teams and contribute to strategic growth initiatives.