Sales & Growth Manager – B2B SaaS / Outbound Sales

Accountabilities

• Own the top of the sales funnel for a defined segment of approximately 2,000 prospective customers, ensuring consistent prospecting, qualification, follow-up, and pipeline progression.

• Execute outbound campaigns through email, LinkedIn, follow-up calls, and campaign platforms, following an established sales playbook and maintaining consistent activity levels.

• Manage outreach campaigns across approximately 10–16 target regions, personalizing communication where appropriate while preserving campaign consistency and messaging quality.

• Follow up systematically with prospects and ensure every qualified lead has a clear next action, accurate status, and appropriate follow-up date.

• Qualify prospects and convert relevant cold contacts into booked and attended virtual sales meetings.

• Brief and hand over qualified opportunities to colleagues responsible for closing, providing clear context and relevant prospect information.

• Handle first-line customer enquiries and route technical, product, or industry-specific questions to the appropriate team members.

• Maintain accurate CRM records, including prospect details, interactions, pipeline stages, follow-up dates, meeting notes, and lead status.

• Monitor funnel performance and prepare clear weekly sales reporting covering contacts approached, responses, qualified leads, meetings booked and attended, follow-ups due, and overall pipeline status.

• Identify opportunities to improve outbound performance through disciplined execution, accurate reporting, and incremental process improvements rather than unnecessary changes to the core sales strategy.

• Create and publish approximately one Instagram post and one LinkedIn post per week as part of the marketing component of the role.

• Develop simple visual content using Canva, Photoshop, or comparable tools, and prepare and distribute regular customer newsletters.

• Create practical, seasonal, and educational content that provides value to prospective customers while maintaining consistent positioning and messaging across campaigns and channels.

• Learn enough about the product, data, sensors, weather analytics, and relevant agricultural operations to communicate the value proposition clearly and credibly to prospective customers.

Requirements:

• 5+ years of overall sales experience, including at least 3 years of direct experience selling B2B SaaS, software subscriptions, or other recurring-revenue products.

• Proven hands-on experience with cold outbound prospecting and a track record of personally converting cold contacts into qualified, booked sales meetings.

• Ability to demonstrate previous outbound performance using measurable metrics such as contacts approached, response rates, meetings booked, and meeting conversion rates.

• Strong experience actively managing a CRM and maintaining accurate pipeline information, follow-up schedules, lead stages, activity records, and data quality.

• Strong written English, with the ability to create concise, professional, and engaging outbound communications for busy prospects.

• Strong Excel or spreadsheet skills and comfort working with sales activity data, funnel metrics, reporting, and performance tracking.

• Demonstrated discipline and attention to detail, with a consistent approach to follow-ups, CRM hygiene, meeting documentation, and pipeline management.

• Strong communication skills and the ability to explain technical products and concepts using simple, clear language without relying on unnecessary jargon or sales clichés.

• Curiosity and willingness to learn about sensors, weather data, agriculture, horticulture, vineyard operations, and data-driven farming practices.

• Strong ownership and accountability, with the ability to work directly with leadership, discuss measurable results openly, and take responsibility for sales performance.

• Process-oriented mindset and willingness to execute an established sales playbook consistently rather than constantly redesigning the strategy.

• Ability to work independently and effectively from home while maintaining reliable communication, activity levels, reporting, and accountability.

• Willingness to commit to the role for at least one year and build long-term knowledge of the product, market, customers, and sales process.

• Experience with Zoho CRM, Zoho Campaigns, or Zoho One is an advantage.

• Previous experience in AgTech, agriculture, horticulture, viticulture, or selling technology to farmers, growers, SMEs, or owner-operated businesses is a plus.

• An engineering background or MBA/business qualification is advantageous, as is experience working with European customers.

• Experience with Canva, Photoshop, or similar content-creation tools is beneficial.

Benefits:

• Fixed salary of ₹70,000–₹90,000 per month, depending on relevant experience.

• Performance-linked variable compensation providing additional earning potential based on results.

• Fully remote, work-from-home position with no daily commute or regular office attendance.

• Occasional in-person visits to the Noida office, approximately once every quarter or six months.

• Opportunity to work with a proven sales playbook rather than building an outbound strategy from scratch.

• Direct access to the founder and exposure to sales, customers, product, marketing, and the development of a cross-border business.

• Significant ownership of the top-of-funnel sales process, with activity, pipeline performance, and results directly visible.

• Opportunity to work with a mission-driven technology product focused on helping growers use data more effectively and supporting practical regenerative agriculture.

• Small, flat-team environment with direct communication and fast decision-making.

• Opportunity to develop deeper expertise in B2B SaaS sales, outbound prospecting, CRM management, customer engagement, and international business development.