Executive Marketing Coordinator - Operations Support

Executive Marketing Coordinator – GoHighLevel, Executive Support & Marketing Operations | Remote

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours — PST Required
Location: Mexico, Colombia, Brazil, Costa Rica, Jamaica

About the Role

At Pavago, one of our clients is hiring an Executive Marketing Coordinator to support a fast-growing entrepreneurial business across executive support, marketing operations, GoHighLevel CRM, social media, content coordination, and lead management.

This is not a passive assistant role.

You’ll work directly with leadership and take hands-on responsibility for keeping marketing and operational execution moving, including:

• Executive scheduling and coordination
• GoHighLevel workflows and CRM management
• Social media publishing and engagement
• Email marketing and lead follow-up
• Content creation and short-form video
• Lead generation and research
• Day-to-day operational support

If you’re highly organized, proactive, tech-savvy, and comfortable wearing multiple hats in a fast-moving environment, this role is a strong fit.

What You’ll Own

Executive & Operational Support

• Manage calendars, scheduling, and executive coordination
• Support day-to-day operational workflows and project tracking
• Manage inboxes and prioritize time-sensitive communication
• Maintain organized files, SOPs, trackers, and internal documentation
• Track outstanding tasks and follow-ups through completion
• Identify operational gaps and help improve workflows
• Ensure priorities stay organized and nothing falls through the cracks

Social Media & Content Execution

Create, schedule, and publish content across:

• LinkedIn
• Facebook
• Instagram
• Online communities

You’ll also:

• Manage comments, DMs, and community engagement
• Maintain consistent audience communication
• Track content performance and engagement
• Repurpose existing content into short-form assets
• Support promotions, campaigns, and content launches
• Maintain consistent brand presentation across channels

GoHighLevel CRM & Marketing Automation

Build and manage workflows inside GoHighLevel (GHL), including:

• Marketing automations
• Follow-up sequences
• Email campaigns
• Lead nurturing workflows
• Pipeline management

You’ll also:

• Maintain clean and accurate CRM records
• Organize leads and pipeline stages
• Track prospect and client communication
• Ensure follow-ups happen consistently and on time
• Help improve CRM workflows as the business scales

Video Editing & Creative Support

Create and edit:

• Short-form social videos
• Marketing clips
• Promotional assets
• Branded graphics

Use tools such as:

• Canva
• Veed
• OpusClips
• Similar short-form editing platforms

Maintain consistent branding and organize creative assets for easy reuse.

Research & Lead Generation

• Research Ideal Client Profiles (ICPs)
• Identify relevant prospects and target accounts
• Build prospect lists and lead databases
• Organize research in Google Sheets and CRM systems
• Support outbound outreach and marketing initiatives
• Maintain accurate, usable lead data

Website & Technical Coordination

• Support light website and landing page updates
• Assist with advertising campaign setup
• Support basic technical integrations and platform coordination
• Troubleshoot minor workflow or account issues
• Coordinate across marketing and operational tools to keep systems running smoothly

Client & Business Communication

• Maintain professional written communication with prospects, clients, and internal stakeholders
• Support client or program onboarding coordination
• Follow up on outstanding requests
• Keep communication organized across email and other platforms
• Ensure leadership has visibility into important updates and priorities

Requirements – Must Have

Relevant Experience

Experience in one or more of the following:

• Executive Assistant
• Marketing Coordinator
• Marketing Operations
• Operations Support
• Virtual Assistant
• Digital Operations

Experience supporting founders, coaches, startups, or entrepreneurial businesses is strongly preferred.

GoHighLevel & Marketing Systems

Hands-on experience with:

• GoHighLevel (GHL)
• CRM systems
• Marketing automation
• Email workflows
• Lead and pipeline management

Content & Social Media

Experience with:

• LinkedIn
• Facebook
• Instagram
• Social media publishing and engagement

Comfortable using:

• Canva
• Veed
• OpusClips
• Similar short-form content tools

Operations & Communication

Strong proficiency with:

• Google Workspace
• Google Sheets
• Google Calendar
• Google Drive

You should also have:

• Excellent written English communication
• Strong organizational and multitasking skills
• Excellent attention to detail
• Strong follow-through
• Ability to work independently with minimal supervision
• Ability to manage multiple priorities simultaneously
• Availability during PST business hours

Nice to Have

• Experience with coaching, agency, creator, or consulting businesses
• Email marketing experience
• Landing page or funnel experience
• Paid advertising coordination
• Community management
• Lead generation and prospect research
• Experience with:
• Slack
• Notion
• Airtable
• ClickUp
• HubSpot

What Makes You a Strong Fit

You:

• Are highly proactive and execution-oriented
• Naturally bring structure to fast-moving environments
• Take ownership without waiting for constant instructions
• Communicate clearly and professionally
• Move quickly without sacrificing accuracy
• Follow through consistently
• Enjoy balancing marketing, executive support, and operations
• Are comfortable learning and working across multiple digital tools
• Notice when something is about to fall through the cracks — and fix it

What a Typical Day Looks Like

You may:

• Manage leadership calendars, inboxes, and priorities
• Schedule and publish social media content
• Respond to DMs and community interactions
• Build or update GoHighLevel workflows
• Manage email campaigns and follow-up sequences
• Edit short-form videos and create Canva assets
• Update CRM pipelines and prospect records
• Research prospects and build lead lists
• Support client or program onboarding
• Make minor website or landing page updates
• Coordinate outstanding operational tasks
• Follow up to ensure deadlines and priorities are completed

In short: you are the operational engine behind executive coordination, marketing execution, CRM workflows, communication, and organization.

Key Metrics for Success

• Consistent and timely content publishing
• Clean and accurate CRM management
• Reliable GoHighLevel workflows and automations
• Zero missed lead follow-ups or communication gaps
• Strong responsiveness across communication channels
• Organized operational systems and digital assets
• Timely completion of executive and marketing priorities
• Leadership confidence in your execution and reliability

Why This Role Stands Out

• Work directly with entrepreneurial leadership
• High ownership and visibility across the business
• Blend of marketing + operations + executive support
• Hands-on experience with GoHighLevel and marketing automation
• Opportunity to improve systems and processes
• Exposure to content, CRM, lead generation, and digital operations
• Fully remote environment
• Growth opportunities into:
• Marketing Operations Manager
• Executive Operations
• CRM / Automation Manager
• Operations Manager
• Senior Marketing Coordinator

Interview Process

1. Initial Phone Screen
2. Video Interview with Pavago Recruiter
3. Practical Task / Coordination Exercise
4. Client Interview
5. Offer & Background Verification

Apply Now

If you:

• Love organization and execution
• Enjoy supporting founders and entrepreneurial teams
• Have hands-on experience with GoHighLevel and marketing systems
• Can balance marketing, operations, content, and executive support
• Thrive in fast-moving environments
• Can consistently work PST business hours

We’d love to hear from you.

Apply today and help keep marketing, communication, CRM workflows, and executive operations running smoothly.

Important: Spark Hire Video Interview

As part of our application process, qualified candidates will be invited to complete a one-way video interview through Spark Hire.

This is your opportunity to introduce yourself and highlight your experience with GoHighLevel, executive support, marketing operations, social media, CRM workflows, content creation, and operational coordination.

Please complete your Spark Hire interview promptly after receiving the invitation. Candidates who do not complete the video interview may not move forward in the hiring process.

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