Job Description
Census Development
In today’s competitive market, maintaining census and occupancy as care patterns change is a crucial aspect of your facility’s success. Why? Census development drives revenue. Also, because rehabilitation programs are a significant referral draw for senior care communities, it is increasingly important that you’re able to attract census by demonstrating positive clinical outcomes
Census Development includes:
- Assistance with the development of a comprehensive marketing plan
- Partnership with Select Medical’s referral network of local physicians
- Presentations by clinical specialists who are leaders in the field
- Joint marketing calls to potential referral sources
- Participation in hospital pre-admission assessments
- Case study reports for referral success
- Participation in industry associations and conferences
Company Job Description
Directs and implements census development strategies for the assigned hospital(s). Responsible for establishing results-producing relationships with the referral community including physicians, case managers and payers. Educates team members and referral sources about rehabilitation services as related to industry changes, specific hospital clinical programs and capabilities, clinical outcomes and appropriate patient referrals/admissions. Provides oversight to the pre-admission function.
Job Duties
- Provides leadership and direction to all aspects of the Business Development/Marketing department.
- Develops both short and long term plans to accomplish departmental objectives/goals.
- Partners with the hospital CEO and Chief Business Development Officer (CBDO) to develop and execute quarterly marketing plans and actions that ensure established targets are achieved.
- Collaborates with internal physicians and CEOs to develop strategic initiatives that drive new business. Works closely with the internal physicians and CEOs to help resolve barriers for admissions and/or business opportunities.
- Supports the pre-admissions function to assure that the rehabilitation hospital is responsive to the needs of the referring hospital, referral sources and patients.
- Directs and mentors direct reports and works collaboratively to hire and support the Nurse Liaison team and holds them accountable to develop relationships with key referrers at assigned hospital that translate into admissions.
- In conjunction with the Chief Business Development Officer (CBDO), ensures effective communication and coordination between Nurse Liaisons, Sales Coordinators and the Admissions Department.
- Builds relationships with referring physicians, case managers, therapists, administrators and nurses to increase awareness of services and promote business opportunities. Maintains database of key referral sources.
Qualifications
Must be a registered nurse or occupational therapist or physical therapist.
Bachelor’s degree in either Business, Healthcare Administration, Marketing or a clinical field (Masters preferred)
5+ years of marketing/sales experience and supervision experience
Knowledge of healthcare reimbursement and regulatory standards
Proven success in relationship development and training/mentoring of team members
Must have a strong clinical background!!!
Additional Information
Compensation Notes:
$85K-$100k Depending on experience and last salary
+ Up to a 20% Commission Bonus.
Company Description
HealthCare Support Staffing, Inc. (HSS), is a proven industry-leading national healthcare recruiting and staffing firm. HSS has a proven history of placing talented healthcare professionals in clinical and non-clinical positions with some of the largest and most prestigious healthcare facilities including: Fortune 100 Health Plans, Mail Order Pharmacies, Medical Billing Centers, Hospitals, Laboratories, Surgery Centers, Private Practices, and many other healthcare facilities throughout the United States. HealthCare Support Staffing maintains strong relationships with top providers in healthcare and can assure healthcare professionals they will receive fast access to great career opportunities that best fit their expertise. Connect with one of our Professional Recruiting Consultants today to see how a conversation can turn into a long-lasting and rewarding career!