Director, Field Marketing
Remote · United States
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Estimated pay
Estimate$170K–$250K/yr
Estimate — the employer hasn't published pay.
Based on 125 similar director-level Director jobs in United States that show pay. The range is the middle half of their posted pay (25th to 75th percentile), not an offer — ask the employer for the real range.
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At a glance
- Education
- Master's
- Benefits mentioned
- Equity / stock options
Skills mentioned
About the role
About Sapio Sciences
Working at Sapio
Position Summary:
What you'll be doing in this role:
• Communicate field marketing strategy, planned programs, and expected outcomes to the broader team on a regular cadence.
• Manage all event logistics: booth design and build, shipping, staffing, vendor contracts, lead capture setup, and on-site execution.
• Plan and run webinar programs, including topic selection, speaker coordination, promotion, and post-event follow-up sequencing with Marketing.
• Build and manage event budgets; negotiate with venues, booth vendors, and sponsors to maximize ROI.
• Partner with Product Marketing to ensure event messaging, collateral, and demos reflect current positioning and active launches.
• Partner with the Director of Commercial Partnerships to align event objectives with partner marketing strategies and co-marketing initiatives.
• Coordinate with Sales on target account lists and pre-event outreach so tradeshow attendance converts to pipeline.
• Manage relationships with industry associations and conference organizers (e.g. SLAS, Bio-IT World, and similar life sciences and informatics events).
• Track and report on event performance, leads generated, pipeline influenced, cost per lead, ROI and post event reports to apply findings that shape the forward calendar.
• Manage and develop event coordinators, contractors, and agency partners supporting field programs.
• Train booth staff on event etiquette, lead capture best practices, and on-site messaging consistency.
• Travel on-site to run events in person across all regions as needed; estimated at 20% of time.
Qualifications: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions
Required Skills & Abilities:
• Proven track record running tradeshow programs end-to-end, including budget ownership, vendor negotiation and ARR contribution.
• Experience running webinar and virtual event programs with tools such as Go To Webinar, Zoom, etc.
• Comfortable working across UK, EMEA and US time zones and travel logistics.
• Very strong project management skills using tools like Asana, Trello, where you can run multiple events in parallel without dropping details.
• Experience working with CRM/marketing automation platforms (HubSpot preferred) for lead capture, tracking, and reporting.
• Clear, direct communicator who can work cross-functionally with Sales, Product Marketing, and executive stakeholders.
• Bonus: existing familiarity with life sciences, laboratory informatics, LIMS, or regulated lab markets.
What We Offer
At Sapio Sciences, we recognise that our people are our greatest strength. That’s why we’re proud to offer:
A competitive salary and benefits package
Flexibility to work remotely, with opportunities to travel
A comprehensive onboarding and training programme
Ongoing opportunities for professional growth and development
A collaborative, inclusive and supportive work environment
Our People
Reasonable Adjustments
Diversity, Equity & Inclusion
Originally posted on Himalayas