Riot Games was established in 2006 by entrepreneurial gamers who believe that player-focused game development can result in great games. In 2009, Riot released its debut title League of Legends to critical and player acclaim. As the most played video game in the world, over 100 million play every month. Players form the foundation of our community and it’s for them that we continue to evolve and improve the League of Legends experience.
We’re looking for humble but ambitious, razor-sharp professionals who can teach us a thing or two. We promise to return the favor. Like us, you take play seriously; you’re passionate about games. We embrace those who see things differently, aren’t afraid to experiment, and who have a healthy disregard for constraints.
That's where you come in.
As Content Producer, Wild Rift, you will report to the Publishing creative production Lead and serve as a key pillar of production excellence within the publishing team. This role supports a broad range of content initiatives across channel, product marketing, and moment-based campaigns.
The Content Producer is expected to flex across different publishing functions, supporting evolving business priorities and creative needs. Your awareness and transparent communication will provide you with a comprehensive understanding of our campaign requirements, allowing you to advocate for their needs and ensure they are fulfilled.
You will be responsible for translating strategic goals into high-quality creative deliverables that surprise and delight our players , owning end-to-end production workflows, and managing agency partnerships to ensure scalable, efficient, and brand-consistent execution.
Core Responsibilities:
Production Excellence
- Lead end-to-end production of Wild Rift publishing assets, ensuring high craft standards, efficiency, and timely delivery.
- Drive structured production planning, risk management, and cross-functional alignment across internal teams.
- Maintain clear documentation, content calendars, and production tracking systems to ensure operational rigor.
Agency & RFP Management
- Own the RFP (Request for Proposal) process and agency onboarding. Identify, evaluate, and manage external vendors to ensure high-quality, cost-effective creative execution.
- Establish strong working relationships with agency partners and hold them accountable to quality and timeline expectations.
Cross-Functional Production Execution
Own and drive the production execution of specific publishing tactics across multiple areas, including:
- 1st Party Channel Requests: IAE, ASO, Featuring, and ad-hoc platform requests
- Product Marketing: Champion overviews, skin in-game trailers, feature spotlights, and gameplay updates
- Event/Campaigns: Event and tentpole support such as Smash, Worlds, and brand partnerships
- Social Media Content: Manage social vendor pitches and business/procurement processes, contribute to creative ideation, and provide end-to-end production management for social videos and posts.
- Integrated Coordination: Partner with other internal Riot departments (e.g., the Localization team, Music team) to drive specialized production needs, and collaborate with vendors utilizing project management tools to efficiently manage assets.
Required Qualifications:
- Bilingual Proficiency: Fluent in spoken and written English and Mandarin.
- Production Experience: 3+ years of experience in creative production, advertising, or project management. Experience within the gaming or Riot ecosystem is a plus.
- Agency Management: Proven experience managing external vendors and driving RFP processes.
- Asset & Workflow Management: Ability to manage complex art marketing assets across multi-disciplinary teams.
- Communication: Strong, transparent communication skills with the ability to balance creative quality and stakeholder needs.
Desired Qualifications:
- Gaming Passion: Strong interest in mobile game marketing (MOBA genre preferred).
- Technical Literacy: Familiarity with Adobe Creative Suite for asset validation and Airtable or similar systems for workflow management.
- Flexible Craft Coverage: Ability to adapt and support multiple publishing functions based on team priorities.
Employment Type: employment contract with FESCO Adecco, a professional personnel company in China